Webinar:Driving Your Supply Chain from One View of Demand

Driving Your Supply Chain from One View of Demand

Webinar Details

On an ongoing basis, all departments within the organization are trying to answer that one burning question that will drive many decisions, "What are we going to sell this month?”  While there can be many different stakeholders in the demand management process trying to deal with commitments that must be made within differing time horizons, it has become a necessity to actively develop a consensus demand plan for which all departments are aligned with. 

Come listen to Kevin Smith, Director of Global Demand Management at Kraft Foods, as he discusses the process that has been implemented at Kraft to ensure that the entire business is planning from one synchronized view of demand.


Webinar Description

On an ongoing basis, all departments within the organization are trying to answer that one burning question that will drive many decisions, "What are we going to sell this month?” While there can be many different stakeholders in the demand management process trying to deal with commitments that must be made within differing time horizons, it has become a necessity to actively develop a consensus demand plan for which all departments are aligned with. Come listen to Kevin Smith, Director of Global Demand Management at Kraft Foods, as he discusses the process that has been implemented at Kraft to ensure that the entire business is planning from one synchronized view of demand.

Webinar Agenda

• The need for a Consensus Demand Management Process
• Time Horizon of Commitments
• Kraft's Consensus Demand Management Process
• Forecast Accuracy Tracking